Milton Keynes, 1st May 2014 - Following a detailed analysis of data, the Czech carmaker has uncovered some of the most time consuming and arduous obstacles that motorists face in those 36 months. Traffic signals are one of the biggest barriers to staying on the move and cause individuals to be stationary for over 260,000 minutes (equivalent to six months) whilst waiting for a red light to turn green. Getting caught in a herd of sheep is comparably quick, with people only being held up for 20 seconds throughout their driving career.
In addition, the research illustrates that generosity comes at a cost, because a total of 528 hours-or 22 days-is spent sitting in a car waiting for loved ones to arrive. In addition, to keep vehicles looking sparkling clean, nearly an entire day is spent in and amongst the bristles and water jets of a car wash. All of these thought-provoking findings will be shown during a new commercial for ŠKODA’s top of the range Superb which will be aired on the UK’s TV screens from this Sunday, 4th May.
Sarah Chapman, Communications Manager for ŠKODA UK said: “The new advert celebrates the very best of our Superb flagship model. How a person feels in the driving seat and the level of comfort of passengers are critical factors in making any journey a pleasurable experience – qualities that the Superb brings with class-leading levels of space. The Superb also delivers on practicality, value for money and a low carbon footprint, which are all of prime importance when choosing a car.”
Article source: www.skoda.co.uk